
04 — Digital Marketing
Clear reasons to click, read, or reply.
We run paid ads, SEO, and email with the same care we give the creative work. That means clear messaging, sensible targeting, and a close look at what happens after someone clicks, searches, signs up, or replies. Our marketing packages combine social and digital tiers, and we will help you choose what fits.
Who it's for
For businesses ready to put budget behind ads, search, or email, but who want the message, landing page, and follow-up to make sense together.
How we approach it
Paid ads with a clear reason to click
Google, Meta, LinkedIn. We plan the audience, message, and creative together so the advert has a job to do before any money is spent.
SEO with solid foundations
Technical checks, useful content, and search intent handled properly, so people can find the pages that answer what they are looking for.
Emails with something to say
Welcome sequences, nurture flows, and campaigns written around what your audience needs next, not just what the calendar says to send.
Learning from what happens
Reporting that explains what people did, what we learned, and what we would change next. No mystery dashboards for their own sake.
What we deliver
- 01Paid advertising (Google Ads, Meta Ads, LinkedIn)
- 02SEO (technical and content)
- 03Email marketing and automation
- 04Landing page and enquiry flow checks
- 05Plain reporting and next steps
- 06Competitor and market notes
Packages
Three places to start
Digital and social share the same tiers. Each one is a starting point, and we agree the channel mix on a short call.
Steady Social
For brands that need the feed handled properly and kept close to the brand.
- 12+ posts/month on 2 platforms (2-3 Reels, rest static/carousel)
- Branded visuals and captions for each post
- Content calendar and scheduling
- Review points before anything goes live
- Replies, comments, and audience signals checked as we go
- Monthly notes on what people responded to
Social + Digital
For brands that need social handled alongside ads, search, or email.
Everything in Steady Social, plus:
- 20+ posts/month on 3 platforms (6+ Reels, Stories, carousels)
- One paid ad campaign on Google or Meta
- SEO checks and content planning
- Email campaigns or a welcome sequence
- Replies, comments, and community care
- Monthly call to review the work
Something Different
For brands that do not fit neatly into a monthly tier.
- More channels, more content, or a narrower brief
- Campaigns across social, ads, email, or search
- A smaller piece of work that needs careful handling
- A working pattern agreed around the brand and the team
- SEO FoundationsTechnical setup, metadata, and Search Console so the basics are in place
- Google Business ProfileSet up or cleaned up so local search and Maps have the right information
- Email Capture and Welcome SequenceA sign-up point and first emails for new subscribers
Don't see what you need? Send us a message
Website + marketing
One team for the site and the channels.
Website and marketing work better when the words, pages, posts, and follow-up all belong together. Ask us how we can plan them as one piece of work.
Book a callReady to put budget behind the work?
Tell us what you have tried, where people are dropping off, and which channels you are considering. We will suggest a sensible place to start.